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At The Authority Makers, we believe positioning yourself as a respected, in-demand expert isn't just a marketing goal — it's a business imperative.
Building powerful personal brands that cut through the noise — with content that works while you sleep.
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That's why our founders, Jeff Lizik and Roddy Gibbs, built a company designed to turn high-performing entrepreneurs and founders into go-to authorities in their industries.
With over two decades each of experience across digital marketing, behavioral psychology, entrepreneurship, and AI-driven strategy, Jeff and Roddy don't just understand branding — they understand people.
💡Who We Are
Jeff Lizik
Jeff Lizik is a digital marketing strategist and agency founder who's helped scale online visibility for businesses ranging from scrappy startups to enterprise-level clients. He brings a sharp eye for positioning, SEO mastery, and a no-fluff approach to growth. Whether it's building high-authority content funnels or optimizing LinkedIn profiles for lead generation, Jeff's strategies are always rooted in data, behavior, and conversion.
Roddy Gibbs
Roddy Gibbs combines the rigor of marketing with the depth of psychology. With a background in both entrepreneurial ventures and behavioral science, Roddy specializes in helping founders tell stories that stick, connect deeply with their target audience, and stand out in oversaturated markets. His passion for AI tools allows clients to scale faster, work smarter, and execute with clarity.
We saw the same pattern over and over: brilliant founders with bold ideas… but no time, strategy, or tools to establish themselves as thought leaders. They wanted more than vanity metrics — they wanted results.
So we built The Authority Makers to deliver exactly that.
We created a system that combines expert-led strategy, psychology-backed messaging, and smart automation to:
Build your personal brand
🚀What We Believe
Authority is earned — but it can be accelerated.
With the right systems, you can go from unknown to unforgettable faster than you think.
Your time is valuable.
That's why our frameworks are built to do the heavy lifting for you — from content to conversion.
AI isn't the future — it's now.
We leverage advanced AI tools to automate content production, targeting, and distribution so your message always lands in the right inbox, feed, or search result.
Psychology matters.
People don't just buy products — they buy beliefs, trust, and reputation. We craft messaging that resonates on a human level.
We saw the same pattern over and over: brilliant founders with bold ideas… but no time, strategy, or tools to establish themselves as thought leaders. They wanted more than vanity metrics — they wanted results.
So we built The Authority Makers to deliver exactly that.
We created a system that combines expert-led strategy, psychology-backed messaging, and smart automation to:
Grow your audience
Drive measurable ROI through strategic authority
🚀What We Believe
Authority is earned — but it can be accelerated.
With the right systems, you can go from unknown to unforgettable faster than you think.
Your time is valuable.
That's why our frameworks are built to do the heavy lifting for you — from content to conversion.
AI isn't the future — it's now.
We leverage advanced AI tools to automate content production, targeting, and distribution so your message always lands in the right inbox, feed, or search result.
Psychology matters.
People don't just buy products — they buy beliefs, trust, and reputation. We craft messaging that resonates on a human level.